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The Landscaping Growth Script The Landscaping Growth Script Script Marketing Good Life Good Life Naretiv K92 Mornin' Thang Podcast K92 Mornin' Thang Podcast K92 Mornin’ Thang Your Quiet Moment Your Quiet Moment HavenMedia Przygody Przedsiębiorców Przygody Przedsiębiorców Przygody Przedsiębiorców Cantor del Camino | Rosario, Laudes y Oración Católica Cantor del Camino | Rosario, Laudes y Oración Católica Cantor del Camino Challenges of Faith Radio Program Challenges of Faith Radio Program Gary McCants CBS Radio Mystery Theater (Restoration) CBS Radio Mystery Theater (Restoration) CBSRMT-Restoration İsveç Günlük Haberler İsveç Günlük Haberler Lingo News Sweden Daily News Sweden Daily News Lingo News Social Suplex Podcast Network Social Suplex Podcast Network Social Suplex Podcast Network Locked On Dynasty Football - Daily NFL Dynasty Fantasy Football podcast Locked On Dynasty Football - Daily NFL Dynasty Fantasy Football podcast Locked On Podcast Network, Matt Williamson, Marcus Mosher, Kate Magdziuk Lehto's Law Lehto's Law Lehto's Law Birds 365: A Philadelphia Eagles Podcast Birds 365: A Philadelphia Eagles Podcast JAKIB Sports Daily Motivational Positivity Daily Motivational Positivity Coiru Net Forensic Files Unsealed Forensic Files Unsealed AC Wilson Pantheon - Podcasts for Music Lovers Pantheon - Podcasts for Music Lovers Pantheon Media Born To Watch - A Movie Podcast Born To Watch - A Movie Podcast Matthew White Bloomberg Surveillance Bloomberg Surveillance Bloomberg Notre Dame Fighting Irish Football Today | 2 Min News | The Daily News Now! Notre Dame Fighting Irish Football Today | 2 Min News | The Daily News Now! The Daily News Now! AAEP Practice Life AAEP Practice Life American Association of Equine Practitioners The Ken Carman Show with Anthony Lima The Ken Carman Show with Anthony Lima Audacy The Most Dramatic Podcast Ever The Most Dramatic Podcast Ever iHeartPodcasts Buenos Días Mercado Buenos Días Mercado El Conquistador FM St. Louis News Today | 2 Min News | The Daily News Now! St. Louis News Today | 2 Min News | The Daily News Now! The Daily News Now! CORKED STATS: MLB / NFL PODCAST CORKED STATS: MLB / NFL PODCAST MLB/NFL Betting, Fantasy + DFS KJZZ's Sun Up KJZZ's Sun Up KJZZ 91.5FM Phoenix Listen Like A Local Listen Like A Local WSKV Radio Amsterdam News Today | 2 Min News | The Daily News Now! Amsterdam News Today | 2 Min News | The Daily News Now! The Daily News Now! Cybercrime Magazine Podcast Cybercrime Magazine Podcast Cybercrime Magazine Today in Ohio Today in Ohio cleveland.com The World's Mayor Experience by Joshua T Berglan The World's Mayor Experience by Joshua T Berglan Joshua T Berglan 'The World's Mayor' Narcissist Apocalypse: Patterns of Abuse Narcissist Apocalypse: Patterns of Abuse Abuse Survivor Network Новини щогодини | BRG Новини щогодини | BRG BRG The Rise Guys Podcast The Rise Guys Podcast Audacy La Ventana La Ventana SER Podcast Onet Rano. Onet Rano. Onet
The Landscaping Growth Script

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The Landscaping Growth Script

Script Marketing

#103: The (Fixable) Mistake That’s Costing You New Landscaping Clients

July 21, 2026 6:01am 18 min

Your website could be the best one in your entire market. And you could still be invisible on Google. In this episode of The Landscaping Growth Script, host Katy Doss breaks down a fixable mistake that's quietly costing ...

#102: 3 Sales Visits, 3 Mistakes: What a $100K Buying Decision Taught Me About Selling Landscape Projects

July 14, 2026 6:01am 21 min

Three pool companies. Three sales visits. One homeowner (me) taking notes on everything they got right and wrong.   In this episode, Katy breaks down what happened when she and her husband shopped for a six-figure pool p...

#101: Why Direct Mail Still Wins for High-End Landscaping Companies

July 07, 2026 6:01am 28 min

One of our clients sent a high-end look book in March. Homeowners were still scanning the QR code in November. Eight months. One mail drop. That's not luck — that's what strategic direct mail does for high-end landscapin...

#100: Questions to Ask a Marketing Firm Before You Hire Them

June 30, 2026 6:01am 21 min

You've been burned before. Or you're worried you will be. Either way, before you hand your budget and your brand over to a marketing firm, you need to ask the right questions — and most people don't.    In this milestone...

#99: 7 Ways to Use TikTok to Recruit Your Next Great Crew Member

June 23, 2026 6:01am 17 min

Struggling to find good crew members? The answer might be somewhere you haven't looked yet. In this episode, Katy Doss makes the case for why TikTok — yes, TikTok — could be one of the best recruiting tools a landscaping...

#98 : Stop Marketing to Everyone: How to Build and Use an Ideal Client Profile

June 16, 2026 6:01am 22 min

Most landscaping businesses think they know who their ideal client is.  But "homeowners in nice neighborhoods" isn't an Ideal Client Profile. It's a starting point — and stopping there is costing you.    In this episode ...

#97: How to Set Up a Landscaping Salesperson to Succeed

June 09, 2026 6:01am 16 min

Hiring a dedicated salesperson feels like the natural next step for a growing landscaping business.  But here’s the problem—most companies hire a salesperson expecting results to improve… and when they don’t, they assume...

#96: The 3 Types of Bad Reviews (And Exactly How to Handle Each One)

June 02, 2026 6:01am 15 min

Bad reviews are part of running a landscaping business—but not all bad reviews are the same. In this episode of The Landscaping Growth Script, Katy Doss breaks down the three types of bad reviews you’re most likely to en...

#95: How R&R Landscaping Turned Core Values Into Daily Behavior

May 26, 2026 6:01am 23 min

Most landscaping companies have core values.  They’re written down. They sound good. But they’re not actually showing up in day-to-day behavior.  In this episode, Katy sits down with Claire Goldman of R&R Landscaping to ...

#94: 7 Ways to Prepare Your Landscaping Business for AI Search (Before Your Competitors Catch On)

May 19, 2026 6:01am 18 min

The way homeowners search for landscaping companies is evolving - and it’s happening faster than most people realize.  More and more potential clients are skipping traditional Google searches and turning to AI tools like...

#93: Why “Feeling Better at Home” Is the Most Undervalued Selling Strategy in Landscaping

May 12, 2026 6:01am 12 min

Biophilic design is everywhere in the landscaping industry right now, but here’s the problem: it’s not helping most companies sell better projects.  Not because it’s a bad concept, but because it’s not being translated i...

#92: What Marketing ROI Actually Looks Like in Landscaping - and Why It Takes Time

May 05, 2026 6:01am 25 min

What kind of ROI should you actually expect from marketing in a landscaping business?  It’s one of the most common questions - and one of the most misunderstood.  In this episode, we break down what marketing ROI really ...

#91: Stop Selling Landscaping Maintenance - Start Selling Property Management

April 28, 2026 6:01am 13 min

Most landscaping companies treat maintenance like a checklist.  Weekly mowing. Pruning. Cleanup.  And while that might be how the work gets done… it’s also the reason maintenance becomes one of the most price-sensitive s...

#90: How Client Satisfaction Surveys Protect Your Contracts (and Grow Your Business)

April 21, 2026 6:01am 23 min

Most landscaping companies think their clients are happy.  No complaints. No issues. No red flags.  But silence doesn’t actually mean satisfaction – it usually means you don’t have visibility.  In this episode of The Lan...

#89: Sustainability Isn’t the Selling Point - Here’s What Is

April 14, 2026 6:01am 15 min

Sustainability is one of the most talked-about topics in the landscaping industry right now.  But if we’re being honest… it’s not always helping you win work.  Not because homeowners don’t care, but because most companie...

#88: How to Attract Better Employees to Your Landscaping Business

April 07, 2026 6:01am 26 min

Most landscaping companies think they have a labor problem.  They can’t find good people. They’re always hiring. Turnover feels constant.  But what if the issue isn’t just hiring?  In this episode of The Landscaping Grow...

#87: 6 Landscaping Objections That Are Actually Marketing Opportunities

March 31, 2026 6:01am 25 min

If you run a landscaping business, you’ve heard them all:  “You’re too expensive.” “We’re getting other quotes.” “We need to think about it.” “We’re not ready right now.”  But what if objections aren’t a sales problem… a...

#86: What Growth-Minded Owners Can Learn from the 100 Days of Hell

March 24, 2026 6:01am 10 min

Every landscaping business owner knows what’s coming in late March.  The phone rings nonstop. Estimates stack up. Crews are stretched. Clients want everything done before Memorial Day.  And many call it the “100 Days of ...

#85: The 8 Psychological Triggers Behind Every Landscaping Sale

March 17, 2026 6:01am 22 min

Most landscaping companies market features.  Before-and-after photos. Materials. Years in business.  But that’s not why homeowners say yes.  In this episode of The Landscaping Growth Script, Katy breaks down the 8 psycho...

#84: Geo-What? Geofencing vs. Geotargeting for Landscaping Businesses: What Actually Works

March 10, 2026 6:01am 12 min

Geofencing and geotargeting sound like complicated digital ad jargon — but the difference between them can dramatically impact the quality of leads your landscaping business attracts.  In this episode of The Landscaping ...

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