The Six Figure Stager: Big Announcement With Heather Cook

July 04, 2026 7:00am 48 min

When you think about growing your staging business, it's easy to assume the next step is better marketing, more social media, or a steady stream of leads. But what if those aren't the exact things holding your business b...

The Note Under My Door That Changed My Staging Business

June 27, 2026 7:00am 19 min

Some moments stop you cold. This episode is about one of those moments and it came in the form of four words written in my youngest son's handwriting, slipped under my closed office door on a Sunday night. This is one of...

Staging Business Software: The Six-Stack Problem No One Talks About

June 20, 2026 7:00am 16 min

Have you ever opened your computer in the morning and immediately found yourself clicking between six different tabs just to figure out what's happening in your business? As we've been onboarding founding members into Ha...

The 3-Role Framework That Instantly Clarifies How to Run a Staging Business

June 13, 2026 7:00am 25 min

I want to talk about a question I get asked all the time: Where does the admin role stop? Where does the lead stager role begin? And where exactly does the CEO fit into all of this? The truth is, most of us never learned...

How Better Scheduling Systems Can Help Your Staging Business Scale More Smoothly

June 06, 2026 7:00am 16 min

Most staging business owners don't wake up in the morning excited to think about scheduling. Yet somehow, it becomes one of the biggest invisible jobs in the business. As I've spent countless hours mapping workflows and ...

The Stair-Step Hiring Framework for Staging Business Growth

May 23, 2026 7:00am 19 min

If you've ever hired someone and still found yourself overwhelmed, still turning away work, and still wondering why your capacity hasn't moved, this episode is for you. We were recently talking about hiring, growth, and ...

AI for Staging Businesses: What Most Owners Are Missing

May 16, 2026 7:00am 32 min

AI has become one of those conversations that instantly makes people feel either excited or completely overwhelmed. This episode is for the staging business owner sitting somewhere in the middle. The tools available righ...

The Hidden Emotional Weight of Running a Successful Staging Business

May 09, 2026 7:00am 13 min

There's a very specific kind of exhaustion that comes with running a staging business.  People often see the finished installs, the styled shelves, the walkthrough videos, and the polished final product.  What they rarel...

The Hidden Revenue Leak Quietly Hurting Your Staging Business

May 02, 2026 7:00am 22 min

A missed renewal, a lost proposal, a delayed payment… we often brush these off as "one of those weeks." But often, these tiny, mundane moments are actually red flags pointing to a much larger problem. Working more closel...

Feeling Guilty Delegating? This Is What's Really Going On

April 23, 2026 7:00am 15 min

Today, let's dip into the world of mindset to talk about something I see come up over and over again as most CEOs grow their staging business. Not strategy, not pricing, and believe it, not even systems. It is guilt. An...

Client Selection for Home Stagers: How Better Clients Help You Grow

April 18, 2026 7:00am 25 min

Think of client filters as your business's "red velvet rope." They're not about turning people away. They're about creating alignment between your home staging services and the clients who benefit most from them. When th...

Fixing the Wrong Problem? How to Solve What Actually Matters

April 11, 2026 7:00am 26 min

If you feel like you're solving the same problems on repeat, this episode is your wake-up call…in the best way. In this staging CEO Reset episode, we're unpacking a powerful shift: moving from reactive problem-solving to...

When "Great Service" Hurts Your Staging Business

April 04, 2026 7:00am 13 min

If your business feels harder to run than it should, it might not be your strategy. It might be your capacity. This week, I'm sharing a real-time decision I had to make when I hit a wall with my own staging business capa...

Truth About Payment Methods: What They're Really Costing Your Business

March 28, 2026 7:00am 19 min

Let's break down a pattern that quietly creates friction for staging business owners: how clients pay you. What seems like "being flexible" can lead to delayed cash flow, extra admin work, and unnecessary mental load. Ev...

The Hidden Math Of Renewals

March 21, 2026 7:00am 12 min

Renewal Pricing Is Where Profit Can Be Maximized Some numbers in a staging project feel more defined than others. The initial staging fee is usually built with care. It reflects scope, inventory, labor, and experience....

Better Inventory Management with Kate Elliott, Co-Founder of Hutch

March 14, 2026 7:00am 36 min

What happens when a stager with a tech background gets tired of duct-taping together Trello, QuickBooks, and a CRM that wasn't built for her? She builds something better. In this episode, I sit down with Kate, co-founder...

Busy but Not Profitable? This Might Be Why

March 07, 2026 7:00am 19 min

Last time, we talked about overhead allocation—the cost of just turning the lights on in your business. Today we're continuing with the other two pieces that make up the three checks every staging project needs to write...

Preparing Your Brain For Growing a Home Staging Business

February 28, 2026 7:00am 33 min

Struggling With Vacant Staging Pricing? This Is the Number You're Missing

February 19, 2026 7:00am 20 min

If you've ever posted in a Facebook group asking what other stagers are charging, first of all — no shame. We've all done it. But you probably walked away more confused than when you started, because pricing a vacant sta...

Grounded Communication: How to Set Boundaries Without Losing Clients

February 14, 2026 7:00am 24 min

Running a staging business means dealing with all kinds of client requests. Some reasonable, some feeling like they are meant to test your boundaries. "Can you install tomorrow?" "I'll give you a lot of business, so can...