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The Rockstar CMO F'in' Marketing Podcast The Rockstar CMO F'in' Marketing Podcast Rockstar CMO Fokus podcast ČT sport Fokus podcast ČT sport Česká televize The Prison Show The Prison Show David Collingsworth - Producer 90.1 FM KPFT - The Prison Show Texas News Today | 2 Min News | The Daily News Now! Texas News Today | 2 Min News | The Daily News Now! The Daily News Now! Your Quiet Moment Your Quiet Moment HavenMedia Boston News Today | 2 Min News | The Daily News Now! Boston News Today | 2 Min News | The Daily News Now! The Daily News Now! Amanpour Amanpour CNN Podcasts Experiencia KidZania Cuicuilco Experiencia KidZania Cuicuilco ACIR - Kidzania The Mindful Living The Mindful Living Avik Chakraborty and Sana Roya Daily NEWS - الاخبار من رؤيا Roya Daily NEWS - الاخبار من رؤيا Roya Podcast - رؤيا بودكاست Torrinomedica.it Podcast Torrinomedica.it Podcast Torrinomedica staff CRUZANDO FRONTERAS INT's podcast CRUZANDO FRONTERAS INT's podcast CRUZANDO FRONTERAS INT Matt Connarton Unleashed Matt Connarton Unleashed Matt Connarton Nutshell Sermons Nutshell Sermons Bryan Duncan The Rubin Report The Rubin Report Dave Rubin Tommy's PodCast Tommy's PodCast Thomas Carrigan RADIO KULTURAEUROPA RADIO KULTURAEUROPA RADIO KULTURAEUROPA The Mark Mo Show The Mark Mo Show Mark Maloney Security This Week Security This Week Carl Franklin TRIGGERnometry TRIGGERnometry TRIGGERnometry THEKI® – Dein Podcast für Bewusstsein, Gesundheit und Glück by Sandra Weber THEKI® – Dein Podcast für Bewusstsein, Gesundheit und Glück by Sandra Weber Sandra Weber Female Led Relationship Podcast Female Led Relationship Podcast Marisa Rudder Kiwi Talkz Kiwi Talkz Kiwi Christians on College Campuses Christians on College Campuses William Reich History without Censorship | تاریخ بدون سانسور History without Censorship | تاریخ بدون سانسور تاریخ بدون سانسور The Ben Maynard Program The Ben Maynard Program Ben Animal Rescue Adventures Animal Rescue Adventures Stephanie V. PWTorch Dailycast PWTorch Dailycast Pro Wrestling Torch Journey to Truth Podcast CLASSICS Journey to Truth Podcast CLASSICS Journey to Truth Podcast Thomas Paine Podcast Thomas Paine Podcast mike moore Noticentro Noticentro Audio Centro KURIOUS: Strange. Unusual. Unbelievable. KURIOUS: Strange. Unusual. Unbelievable. KURIOUS: Strange and Unusual Stories Dark Mysteries — Unsolved Mysteries. Forgotten Secrets. Unanswered Questions. Dark Mysteries — Unsolved Mysteries. Forgotten Secrets. Unanswered Questions. Darkest Mysteries Online True Cheating Wives and Girlfriends Stories 2026 - True Cheating Stories Podcast True Cheating Wives and Girlfriends Stories 2026 - True Cheating Stories Podcast True Cheating Stories 2026 True Crime Podcast 2026 - Police Interrogations, 911 Calls and True Police Stories Podcast True Crime Podcast 2026 - Police Interrogations, 911 Calls and True Police Stories Podcast True Crime Podcast 2026 Jesus 24/7 Podcast Jesus 24/7 Podcast HustleStudios Podcast Network The Vault: The Epstein Files The Vault: The Epstein Files Bobby Capucci
The Rockstar CMO F'in' Marketing Podcast

Todo

The Rockstar CMO F'in' Marketing Podcast

Rockstar CMO

The Thomas Peham Entrepreneur's Journey Episode

July 11, 2026 9:51am 32 min

This week, Thomas Peham, former CMO at StoryBlok and co-founder of Otterly.ai joins our host Ian Truscott to share his journey of leaving corporate leadership and becoming an entrepreneur.  They cover: The leap of fai...

The Head of AI and Insight Episode

July 04, 2026 11:23am 50 min

This week, former Forrester Research Director Jeff Clark is in the studio with our host Ian Truscott to return to their One Hit Wonder or Wonderwall treatment, when they decide if something in marketing will fade away or...

The AI for Scale, Volume, and Cannes Episode

June 27, 2026 1:32pm 54 min

This week, Ian and Cathy McKnight, Chief Problem Solver at Seventh Bear discuss a recent post from her Bear Essentials series on the Seventh Bear blog - You're Not Scaling Content. You're Scaling Chaos.  They discuss:  ...

The Heinz Mid-Year Review and Marketing Jobs for Humans Marketing Episode

June 20, 2026 1:17pm 59 min

This week, former Forrester Research Director Jeff Clark is in the studio with our host Ian Truscott, to discuss a mid-year review from Matt Heinz called The State of the B2B CMO (almost) Halfway Through 2026.  They shar...

The Folklore and AI Use Case Research Episode

June 13, 2026 12:47pm 56 min

This week, former Forrester Research Director Jeff Clark is back in the studio with our host Ian Truscott, and they discuss the impact of folklore within a business, which can be positive or it can hold your business bac...

The LLMs as Analysts and Content Factory to Media Powerhouse Episodes

June 06, 2026 12:21pm 56 min

This week, former Forrester Research Director Jeff Clark is back in the studio with our host Ian Truscott, and they discuss the impact of LLMs on the big analyst firms and the general advisory around B2B buying decisions...

The Your Content is Your AI Problem and the Kayfabe Illusion Episode

May 30, 2026 8:44am 51 min

This week, Ian and Cathy McKnight, Chief Problem Solver at Seventh Bear discuss a recent post from her Bear Essentials series on the Seventh Bear blog - AI Isn't Your Content Problem. Your Content Is Your Content Problem...

The 5 Tips to Get LLM Attention and Revisiting the Mullet Episode

May 25, 2026 7:29am 51 min

This week, former Forrester Research Director Jeff Clark, is back in the studio with our host Ian Truscott to discuss 5 tips for getting your content into the LLMs, pulling at a thread that has come up a couple of times ...

The Agentic Prospecting and Content-Led Marketing Episode

May 16, 2026 11:29am 48 min

This week, former Forrester Research Director, Jeff Clark, is back in the studio with our host Ian Truscott to discuss an article from Anthony McPartlin, Principal Analyst at Forrester, Agentic Prospecting: Seven Reasons...

The Earned Email, You Are a B2B Service and Caring If It’s Human Episode

May 10, 2026 12:07pm 38 min

This week, with his guests away, our host Ian Truscott takes a turn in the studio, going solo, and shares 5 f’in’ things that have caught his eye this week.  Those things were: Email has become earned, not owned - in...

The Jon Miller Predictions and Editing the Mediocre out of AI Episode

May 02, 2026 10:21am 59 min

This week, former Forrester Research Director, Jeff Clark, is back in the studio with our host Ian Truscott to discuss a predictions post from Jon Miller on the ChiefMartec blog, from back in January.  Jon Miller is desc...

The Cathy on Personalization and Career Hedging with Robert Episode

April 25, 2026 10:19am 54 min

This week, Ian and Cathy McKnight discuss a recent piece of research from Cathy on her Bear Essentials series on the Seventh Bear blog - Bear Essentials: You Can’t Personalize What You Don't Understand  They discuss:  ...

The Fighting Do Nothing and 6 Year Anniversary Episode

April 18, 2026 8:48am 51 min

This week, former Forrester Research Director, Jeff Clark, is back in the studio for a discussion with our host Ian Truscott, to discuss how marketing can help sales defeat the biggest competitor in many B2B deals - do n...

The Educating the Buyer and AI’s Impact on Marketing Jobs Episode

April 11, 2026 9:24am 53 min

This week, former Forrester Research Director, Jeff Clark, is back in the studio for a discussion with our host Ian Truscott about buyer education, inspired by an article by Kerry Cunningham, of 6Sense: “Buyers are not b...

The Cathy on Funnels and Robert’s Pointy Bits Episode

April 04, 2026 1:56am 53 min

This week, Ian and Cathy McKnight discuss a recent piece of research from Cathy on her Bear Essentials series on the Seventh Bear blog - The Funnel Isn’t Dead, Your Version of It Is.  They discuss:  The funnel is not...

The Slice and Rick Rubin on Work Episode

March 28, 2026 10:29am 51 min

A slightly different episode this week, as our host Ian Truscott has two guests in the studio sharing their marketing street knowledge. Catherine Nichols and Jeremy Laight, two successful fractional CMOs who founded The ...

The Jeff Navigating Enshitication, and Robert is Leaving ChatGPT Episode

March 21, 2026 5:02am 59 min

This week, Jeff Clark, former Forrester Research Director, has been reading  Enshittification: Why Everything Suddenly Got Worse and What to Do About It by Cory Doctorow, and rather than host a pity party, he dug into so...

The Cathy on Metrics and Robert on Ritson’s AI Opinion Episode

March 15, 2026 12:35pm 52 min

This week, Cathy McKnight, Chief Problem Solver at Seventh Bear, is back to share her latest Bear Essentials research. This week, she and our host Ian Truscott dig into her post, "Your KPIs Are Measuring Activity, Not Im...

The Simon’s 5 F’in’ Rev Ops Tips and Robert’s Trust Index Episode

March 07, 2026 10:54am 1:06

This week, Simon Daniels, now Principal Consultant, B2B Customer Growth at Accenture Song, is in the studio to share 5 f’in’ tips for getting your Revenue Operations rocking, which include: Making the business case ...

The Confessions of a CMO and Plural Brands Episode

February 28, 2026 8:44am 58 min

This week, former Forrester Research Director, and now champion of clean technology, Jeff Clark, and our host Ian Truscott discuss a fun research paper from one of Ian’s favourite podcasts, Uncensored CMO and agency netw...

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