Podcast Index

Podcasts

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The Marketing Architects The Marketing Architects Marketing Architects Volunteer Nation Volunteer Nation Tobi Johnson, MA, CVA Build Better Dads Build Better Dads Ramon weatherall Sr The Think Factory Podcast The Think Factory Podcast The Think Factory Elevated Frequencies Elevated Frequencies Olivia Mancuso Mission Compliance: Unleashing Growth Potential For Defense Contractors Mission Compliance: Unleashing Growth Potential For Defense Contractors On Call Compliance Solutions KGCI: Real Estate on Air KGCI: Real Estate on Air KGCI: Real Estate on Air FinPod FinPod Corporate Finance Institute Calgary Business (powered by Sonic Coaching) Calgary Business (powered by Sonic Coaching) Sonic Coaching Partners Regina Swarn Audio Series Presents Regina Swarn Audio Series Presents Regina Swarn Unstoppable Success Podcast Unstoppable Success Podcast Jaclyn Strominger Real Talk from AI in Eye Care Real Talk from AI in Eye Care Jobson Optical Group Say Grace Say Grace Steve Palmer Found in AI: AI Search Visibility, SEO, & GEO Found in AI: AI Search Visibility, SEO, & GEO Cassie Clark The Secret War on Cash The Secret War on Cash Dean Heskin The Strategize, Adapt, and Overcome Podcast by Brad Young The Strategize, Adapt, and Overcome Podcast by Brad Young PodCentral Publishing Inc Movement Coaching Podcast Movement Coaching Podcast Victor Banks Infinite Loops Infinite Loops Jim O'Shaughnessy Craft Industry Alliance Craft Industry Alliance Abby Glassenberg Optimizing Your Google Business Profile for Maximum Visibility Optimizing Your Google Business Profile for Maximum Visibility GMB Crush Les chroniques financières du 98.5 Les chroniques financières du 98.5 Cogeco Média Fox Business Hourly Report Fox Business Hourly Report FOX News Podcasts Token Metrics Daily Pulse Token Metrics Daily Pulse Token Metrics RadioCSIRT RadioCSIRT Radio CSIRT Abel James Show Abel James Show Abel James Evan Carmichael - Believe: Unlocking Your True Potential Evan Carmichael - Believe: Unlocking Your True Potential Evan Carmichael Credit Union Regulatory Guidance Including: NCUA, CFPB, FDIC, OCC, FFIEC Credit Union Regulatory Guidance Including: NCUA, CFPB, FDIC, OCC, FFIEC Credit Union Exam Solutions Inc. 120 jaar IJsfabriek Strombeek 120 jaar IJsfabriek Strombeek The Podcast Planet Negocios Televisión Negocios Televisión negocios.tv How I Invest with David Weisburd How I Invest with David Weisburd David Weisburd Jack Hopkins Jack Hopkins Jack Hopkins How Money Works How Money Works How Money Works Bloomberg News Now Bloomberg News Now Samejo Lunch with Pippa Hudson Lunch with Pippa Hudson CapeTalk Think Fast Talk Smart: Communication Techniques Think Fast Talk Smart: Communication Techniques Matt Abrahams, Think Fast Talk Smart The Derm Vet Podcast The Derm Vet Podcast Ashley Bourgeois, DVM, Dip ACVD CyberHub Podcast CyberHub Podcast James Azar
The Marketing Architects

Business

The Marketing Architects

Marketing Architects

Nerd Alert: TV vs. YouTube

July 02, 2026 4:00am 11 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Real Cost of Cutting Brand for Performance

June 30, 2026 4:00am 24 min

Rebalancing toward brand from a performance-only mix lifts revenue ROI by a median of 90%. Yet 67% of senior marketers are still shifting budget the wrong direction. The gap between what marketers know and what they do t...

Nerd Alert: Should B2B Brands Use Humor?

June 25, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Performance-to-Brand Playbook with Peter Sengenberger

June 23, 2026 4:00am 29 min

A premium supplement brand saw retail sales jump 40% in six months after one strategic shift: switching from direct response TV to brand advertising. That single result changed 25-year media pro Peter Sengenberger's enti...

Nerd Alert: Why Ads Reach Older Consumers Less

June 18, 2026 4:00am 13 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Death of the Funnel

June 16, 2026 4:00am 26 min

Concern about short-termism among marketers jumped from 25% in 2022 to 55% in 2025. Budget allocation barely moved. The funnel may not be dead, but it might be damaging your brand.This week, Elena, Angela, and Rob debate...

Nerd Alert: When Consumers Punish Acquired Brands

June 11, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Synthetic Research and the Future of Marketing with Peter Weinberg

June 09, 2026 4:00am 42 min

95% of senior marketing leaders are already using or planning to use synthetic data within 12 months. So why are so many marketers still on the fence?In this episode, Elena, Angela, and Rob talk with Peter Weinberg, co-f...

Nerd Alert: Your Strongest Distinctive Brand Asset

June 04, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Two-Thirds of American Marketers Would Fail a Basic Marketing Test with Mark Ritson

June 02, 2026 4:00am 39 min

More than 40% of American marketers can't define positioning. And 84% of those same marketers rate themselves as above average. Both can't be right.This week, Elena, Angela, and Rob are joined by Mark Ritson, marketing p...

Nerd Alert: But AI Told Me So!

May 28, 2026 4:00am 7 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Psychology Marketers are Missing with Phill Agnew

May 26, 2026 4:00am 47 min

Telling people not to listen drove three times more podcast listeners than telling them why they should. That's behavioral science at work, and most marketers are barely scratching the surface of it.This week, Elena, Ang...

Nerd Alert: Ad Wearout...Wearout

May 21, 2026 4:00am 9 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Changing Brand Perception with Kim Storin, CMO of Zoom

May 19, 2026 4:00am 34 min

Zoom has incredibly high brand awareness. But that's actually part of the problem. This week, Elena, Angela, and Rob sit down with Kim Storin, Chief Marketing and Communications Officer at Zoom, to dig into one of market...

Nerd Alert: When Creative Advertising Actually Works

May 14, 2026 4:00am 11 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

From the Archive: The Effectiveness Principles You Need To Know

May 12, 2026 4:00am 27 min

This week, we're sharing one of our top episodes from the archive. Enjoy, and we'll be back with new content next week!Only half of marketers believe they understand marketing effectiveness principles according to WARC. ...

Nerd Alert: What Is Your AI Agent Buying?

May 07, 2026 7:31am 12 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Does Targeting Work on Mass Marketing Channels?

May 05, 2026 4:00am 22 min

Over half of marketers are targeting sub-segments rather than all potential buyers. And 62% aren't even targeting people over 45, a group that accounts for 50% of consumer spending.This week, Elena, Angela, and Rob tackl...

Nerd Alert: Why Branding Strategy Matters

April 30, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

No More Mild Marketing

April 28, 2026 4:00am 24 min

94% of pricing power comes from how meaningfully different a brand is perceived to be. So why are so many marketers playing it safe?This week, Elena, Angela, and Rob ditch the safe answers and eat progressively spicier h...

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