Podcast Index
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Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
Consumer Behavior Lab
Just Say No To The DSO
The Pod Mill
數位時代 Business Next
數位時代 Business Next
The Arena! Podcast
Hoody Frankliano
Big Podcast Playbook - Grow Your Podcast. Build Your Audience.
David Hooper
The Legal Podcast Network
The Legal Podcast Network (LPN)
Psych for Life with Dr. Amanda Ferguson
Dr. Amanda Ferguson
吳淡如人生實用商學院
吳淡如
Is Your Way In Your Way?
Cassandra Crawley Mayo
The Level Up Podcast w/ Paul Alex
Paul Alex Espinoza
Pathway To Retirement
Daniel Flores
Network Marketing Talk | Trends, Strategies & Real Results
George Levy
Achievers Therapy
Kingsley Nwaekwe
LifeBlood
LifeBlood
7 Minute Leadership
Paul Falavolito
財經一路發
News98
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co
CEO Podcasts
Real Estate Exam Prep
Ran Chen, EA, CFP®
The Zach and Pat Show
Zach Fagas, Patrick Doyle
Tony Robbins Podcast Daily
Tony
Crypto News Today | 2 Min News | The Daily News Now!
The Daily News Now!
Business News Today | 2 Min News | The Daily News Now!
The Daily News Now!
NTD Evening News
NTD Evening News
Ditching Hourly
Jonathan Stark
Artificial Intelligence Growth Architect | Connor with Honor | Real Estate Consultant
Connor T. MacIvor | Connor with Honor
OHNE AKTIEN WIRD SCHWER - Tägliche Börsen-News
Noah Leidinger, OMR
Lead-Lag Live
Michael A. Gayed, CFA
Good Sleep: Positive Affirmations
Optimal Living Daily | Sleepy Meditation
Your Daily Holiday Briefing
Checkiday.com
The Jas Johal Show
CKNW / Curiouscast
Dubai Property Podcast
Dubai Property Podcast
Helpmebuy Property Podcast
Moxin Reza
Discover Crypto
HIT Network
Sports Geek Rapid Rundown
Sports Geek
SEO Gold Daily
Julian Goldie
FlavorVille Radio – Straight Outta the Kitchen (Premiere Episode)
Brian M Inspired
Honest Money
Warren Ingram
Business
Consumer Behavior Lab
In this episode, MichaelAaron and Richard sit down with behavioral scientist Richard Chataway, author of The Behavior Business. They explore why every business is really in the business of behavior, how AI is changing cu...
In this episode, MichaelAaron and Richard explore the intersection of artificial intelligence and behavioral science. They discuss why AI amplifies good and bad thinking alike, how overreliance can weaken judgment, why c...
In this episode, MichaelAaron and Richard explore how behavioral science can improve e-commerce performance. From why perfect reviews reduce trust to how scarcity boosts value perception, they unpack practical ways brand...
In this episode, MichaelAaron and Richard sit down with behavioral scientist Michael Hallsworth, co-creator of the EAST framework and author of The Hypocrisy Trap. They explore behavior change, social influence, hypocris...
In this episode, MichaelAaron Flicker and Richard Shotton explore how agencies can use behavioral science to build stronger brand strategies. From the mere-exposure effect to the halo effect and goal dilution, they unpac...
In this episode, the fourth and final installment in a miniseries on the 4 Ps of Marketing, MichaelAaron Flicker and Richard Shotton explore how behavioral science shapes “place.” From making products easier to access to...
In this episode, MichaelAaron and Richard sit down with behavioral scientist Robert West, creator of the COM-B model, to explore the three forces behind every human behavior: capability, opportunity, and motivation. They...
In this episode, part three of a miniseries on the 4 Ps of Marketing, MichaelAaron and Richard explore how behavioral science shapes product design. From optimal newness to visible social proof and sensory cues, they sho...
In this episode, MichaelAaron and Richard unpack how Specsavers turned a simple joke into one of the UK’s most effective campaigns. By combining humor, consistency, and behavioral science, they show how the brand capture...
In part two of our miniseries on the 4 Ps of Marketing, MichaelAaron and Richard explore how behavioral science can improve pricing decisions. They discuss how price signals quality, why delaying costs boosts uptake, how...
In this episode, MichaelAaron Flicker and Richard Shotton speak with Nick Chater about the “flat mind” theory and what it means for marketers. They discuss why people improvise decisions in the moment, how context shapes...
In this episode, MichaelAaron and Richard explore how behavioral science can strengthen the promotion pillar of the four Ps. They cover the power of language framing, why admitting the right flaw can increase credibility...
In this episode, MichaelAaron Flicker and Richard Shotton speak with Karen Nelson-Field about why attention has become one of the most important metrics in modern advertising. They explore how attention differs from reac...
MichaelAaron Flicker and Richard Shotton unpack how DP World helped shift a global shipping standard that no one had questioned for nearly a century. By challenging status quo bias and rallying competitors around a share...
In this episode, we chat with Bri Williams, author of The Williams Behaviour Book and managing director at People Patterns. We explore how to change behaviour inside companies, and cover a range of principles, such as th...
MichaelAaron Flicker and Richard Shotton analyze Procell’s award-winning B2B campaign that reframed the “cheap battery” decision by highlighting the hidden labor cost of replacing them. Using humor and behavioral science...
In this episode, we interview Thomas McKinlay, founder of the Science Says newsletter, about what biases can be applied in ecommerce decisions. Thomas walks us through lots of evidence-based insights, like where to place...
In this episode, MichaelAaron and Richard launch a new series by unpacking Lucky Yatra, an award-winning Indian Railways campaign that turned tickets into lottery entries. They explore how uncertain rewards, positive fra...
In this episode, MichaelAaron and Richard explore how small behavioral shifts can boost happiness. Drawing on research into the hedonic treadmill, pro-social spending, experiences over possessions, and the power of antic...
In this episode, we’re joined by the brilliant Mark Ritson - marketing professor, columnist and founder of the MiniMBA in Marketing. We talk about the underestimated power of consistency in marketing, his “Bothism” appro...
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