Podcast Index
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Performance Marketing with Fexingo: Paid Ads, ROAS, and Direct Response Conversations
Fexingo
Real Estate News Today | 2 Min News | The Daily News Now!
The Daily News Now!
AI Fire Daily
AIFire.co
CFO Podcast
Peter De Roeck
ReThink Productivity Podcast
ReThink Productivity
MarTech Podcast ™ // Marketing + Technology = Business Growth
I Hear Everything
The Neurodivergent Entrepreneur
Patrick Casale
Staging Sips
Lori Fischer
Your Daily Real Estate Podcast with Tristan Ahumada
Tristan Ahumada
Planning your Financial Future
IG Wealth Management Inc., Mutual Fund Division
Abraham Hicks’s Podcast
Abraham Hicks
JIJI news for English Learners-時事通信英語学習ニュース‐
時事通信社
Optimizing Your Google Business Profile for Maximum Visibility
GMB Crush
Omni Talk Retail
Omni Talk Retail
Bourseko MOAT
Bourseko
CHER BON!
Louison Lagneaux
The Kings Code Podcast
Tate
Mindset Reloaded - Brian Tracy Motivation Daily
Motiv
The Rundown
Public.com
Veterans Corner Radio
Joe Muhlberger
Money Making Conversations Master Class
Rushion McDonald
Senior Housing Investors
Haven Senior Investments
Flipping Mastery Podcast
Jerry Norton
Property Prophets
Travis Wells
Good Morning, Money!
Rosha Entezari
Retire Well
Josh Bretl
Retire Ready with Nicholas Wealth
David Nicholas
Becker Private Equity & Business Podcast
Scott Becker
Economía Para Todos
esRadio
WW – William Waack
CNN Brasil
Le journal d'Europe 1
Europe 1
Token Metrics Daily Pulse
Token Metrics
Alfa Tu Camino (Ingeniería cuántica de seducción)
Hugo Cervantes
The Kapeel Gupta Career Podshow
Kapeel Gupta
Pirate Money
Kevin D. Freeman
박연미의 목돈연구소
SBS
Courageous Leadership with Virginia Prodan
Virginia Prodan
Business
Fexingo
Episode 77 of Performance Marketing with Fexingo dives into dayparting for Amazon PPC — specifically, how adjusting bids by hour of day can recover wasted ad spend and improve ROAS. Lucas and Luna break down a real examp...
Most Amazon advertisers assume unspent daily budget automatically rolls over to help scale winning campaigns. But Amazon Portfolios actually treat budget pools differently than you think — and the rules changed late last...
Episode 75 of Performance Marketing with Fexingo: Paid Ads, ROAS, and Direct Response Conversations. Lucas and Luna drill into a specific, overlooked lever inside Amazon PPC — ad placement modifiers for Top of Search, Pr...
Lucas and Luna break down an overlooked ROAS drain in Amazon PPC: the placement premium. Using a real-world case of a supplement seller spending $12,000 per month on top-of-search placements, they show how default bid mu...
Episode 73 of Performance Marketing with Fexingo exposes a costly mistake in Amazon PPC: failing to negative-target competing brands that siphon your ad spend. Lucas and Luna break down a real case—a premium coffee brand...
Your Amazon PPC ads might be funding a counterfeit seller. In this episode, Lucas and Luna uncover how brand hijackers siphon your search term traffic, inflate your cost-per-click, and tank your ROAS. They walk through a...
Episode 71 of Performance Marketing with Fexingo dives into the hottest marketing challenge of mid-2026: how to run Amazon PPC for products with a zero-day shelf life. Lucas and Luna break down the example of a premium i...
Episode 70 of Performance Marketing with Fexingo. Lucas and Luna break down a largely ignored metric in Amazon PPC: new-to-brand (NTB) orders and how they distort ROAS calculations. Using a case study of a supplement sel...
In Episode 69 of Performance Marketing with Fexingo, Lucas and Luna dig into a hidden ROAS killer on Amazon: negative keywords that are too broad or too aggressive. They walk through a real example of a supplement seller...
Lucas and Luna uncover a hidden ROAS drain in Amazon PPC: the bid automation rules that many sellers set and forget. They walk through a real example of a kitchen-gadget brand whose automated 'dynamic bids down only' str...
Lucas and Luna uncover a hidden ROAS drain in Amazon PPC: most advertisers optimize at the campaign level, but the real leverage is at the search term level. Lucas explains how a single search term can ruin a campaign's ...
In this episode of Performance Marketing with Fexingo, Lucas and Luna dive into a costly but overlooked ROAS killer: campaign budget management on Amazon. Lucas explains how daily budgets that roll over into a monthly re...
In Episode 65 of Performance Marketing with Fexingo, Lucas and Luna tackle a costly mistake that even experienced Amazon sellers make: launching a new product and expecting positive ROAS from day one. Lucas explains why ...
Lucas and Luna dig into dayparting for Amazon PPC — the practice of adjusting bids by hour of day to capture peak conversion windows. Most sellers leave bids flat 24/7, missing 15-20% potential ROAS lift. Using a real ca...
Episode 63 of Performance Marketing with Fexingo tackles a common yet costly Amazon PPC mistake: lumping all matching search terms into a single campaign. Lucas and Luna walk through a real case study of a kitchen gadget...
Episode 62 of Performance Marketing with Fexingo tackles a ROAS drain that flies under the radar: search term clustering. Lucas and Luna break down how Amazon's algorithm rewards tightly themed ad groups, why lumping sim...
Episode 61 of Performance Marketing with Fexingo uncovers a frequently overlooked lever in Amazon PPC: search term capping limits. Lucas walks through a real case from a mid-six-figure supplement brand where unconstraine...
Episode 60 of Performance Marketing with Fexingo digs into a specific, actionable lever for improving Amazon PPC ROAS: ad copy that matches the search query's intent. Lucas walks through a case study from a supplement br...
Episode 59 of Performance Marketing with Fexingo uncovers a hidden ROAS killer: your Amazon PPC search term impression share. Lucas and Luna explain why high-volume branded terms often have low impression share when bid ...
In this episode of Performance Marketing with Fexingo, Lucas and Luna dive into a hidden ROAS killer in Amazon PPC: campaign structure inefficiency. They explore how a misaligned hierarchy of campaigns and ad groups can ...
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